London Freeze Big Air 2008

25 October 08

From the 23-26th October, 2008 Battersea Power Station in London will be transformed into a real life ski resort featuring the biggest real snow jump ever made in the UK with a live music line up to match.

Channel 4’s flagship programme dedicated to extreme sports, Freesports on 4, have joined forces with events organizers Sports Vision, for a brand new snow sport and music event, Freesports on 4 FREEZE sponsored by LG.

From the 23-26th October, Battersea Power Station in London will be transformed into a real life ski resort featuring the biggest real snow jump ever made in the UK with a live music line up to match including The Enemy, The Automatic and Iglu and Hartley to name a few.

LG Freeze site layout

The World’s best snowboarders and skiers will descend on the banks of the River Thames to take part in the highest profile snow and music festival ever seen in the UK. The focal point of the event is the 17m table top real snow jump created for the LG London Big Air Event, part of the LG FIS (International Ski Federation) World Cup, which will kick off the Northern Hemisphere Winter season in serious style. While this event is for snowboarders there will also be some amazing skiing action. The run down of events is as follows:

The LG London Big Air is a leg of the LG FIS World Cup for snowboarders and as such attracts the biggest names in the World of snowboarding. So far confirmed are Olympic Silver Medallist Danny Kass, Hampus Mosesson and Burton Pro Chris Sorman. All the riders will be fighting for £15,000 and vital ratings points in their goal to become World Champions. The LG London Big Air is the only chance to see snowboarders of this quality in the UK.

The LG London Big Air will be staged on a specially constructed ramp, with real snow, and will attract the world’s best snowboarders, including a number of the British Snowboard Team. British No.1 Men’s Snowboarder, Dan Wakeham is delighted with the news that Britain will host a World Cup Snowboard competition for the first time ever. Dan said “It is amazing news about the London Big Air, and I really look forward to competing against the world’s best in front of a home crowd. This is a huge boost as I begin my preparations for the Winter Olympic Games in Vancouver in 2010.”

London Big-Air Ramp London 2008

The LG London Big Air is a leg of the LG FIS World Cup for snowboarders and as such attracts the biggest names in the World of snowboarding. Past competitors include Air and Style winner Stefan Gimpl, Iikka Baeckstroem and David Benedek, one of the most innovative riders in the World. All the riders will be fighting for $25,000 and vital ratings points in their goal to become World Champions. The LG London Big Air is the only chance to see snowboarders of this quality in the UK.

The International Freestyle Ski Event will once again feature the World’s best skiers on your doorstep in London. The likes of Armada team riders Tanner Hall, multiple Winter X Games Gold Medal winner and TJ Schiller will blow minds as they also compete for $25,000.

Battle of Britain

LG Freeze brit logo

In a bid to give the UK’s home grown talent an opportunity to challenge the Worlds best, FREEZE will hold the Battle of Britain (BOB) with the top performers gaining precious FIS points enabling them to compete in the main event, The LG London Big Air.

Freesports on 4 FREEZE sponsored by LG will also serve up the culmination of the LG FREEZE Air Bag Tour. In the month leading up to the event the tour will be hitting indoor and dry slopes across the UK, giving skiers and snowboarders the chance to get creative with their style whilst relying on a giant bag to catch them. The 14m x 8m LG FREEZE Air Bag will be open to the most innovative riders who have seasoned it during the tour in an invitational pro-am jam format.

Other attractions

Whilst the sports events are more than enough to keep you entertained there is so much more on offer at Freesports on 4 FREEZE sponsored by LG. After all the sports are completed attentions will turn to the giant 10,000 capacity Kayam tent hosting the best live music on offer in the UK. Music acts are to be announced but expect household names rocking out the best in contemporary music.

Elsewhere on the music front there will be genuine après ski bars bringing the real feel of the mountains to England rather than the English going to the Alps. We’re talking about conga lines, stein beers, vin chaud all to the sounds of genuine Alpine party DJ’s brought in from the top resorts of Europe. Think Morris bar in Val d’Isere, Ice Bar in Mayrhofen, Krazy Kangaroo in St Anton and that’s what we’re talking about.

Another feature of the event will be the movie premiers including Grenades Boned Age, Forum’s Forum or Against’EM and the English production Bread and Buttered.

Relentless Energy Drink will also be there creating their own style of mountain party serving big beats and their own range of cocktails in their aptly named Blizzard Bar.

In addition to the mountain parties, there will be an opportunity for VIPs to get the best in ‘après ski’ in the LG Lounge, where you can chill and watch the competition in comfort.

Other attractions will include a genuine ski village with shops lining the main resort ‘high street’ where you’ll be able to pick up bargains from last year and check out the latest kit about to hit the slopes. With all this going on there is absolutely no reason to miss out on the only pre season event in the UK.

For further details visit www.londonfreeze.com

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