Muppets join Burton! Jake makes signature Board!
Tue 13 November 12
Burton Snowboards Brings Disney Brands to the Mountain with Collections Featuring Disney’s The Muppets and Disney•Pixar’s Toy Story!
Burton invites you to snowboard with your favorite characters from two of Disney’s most iconic brands - Disney’s the Muppets and Disney·Pixar’sToy Story through two new exciting product collaborations. Released for Winter 13, riders of all ages will be able to enjoy these two new collections including 2013 Custom Restricted snowboards featuring Disney’s the Muppets characters and 2013 Chopper youth snowboards and outerwear showcasing the Toy Story gang.
Burton’s Custom Restricted snowboard series features the graphics of everyone’s favorite Muppets characters, including Kermit the Frog, The Great Gonzo, Animal, Dr. Teeth and the unforgettable Miss Piggy. Burton Pro Rider Mikkel Bang’s board of choice, the Custom Restricted is a super fun, all-mountain board that floats like a dream in powder but can also hold its own in the park.
The boards come in a range of sizes and are available now at select Burton retailers worldwide with a suggested retail price of € 560,00.
“The Muppets collab is so cool and I am so stoked on how it came out,” said Mikkel Bang. “I ride the 163 Custom Restricted with Miss Piggy, she is such a babe.”
Kids can take it to infinity and beyond on the mountain this winter with a complete head-to-toe snowboarding setup from the new Disney·Pixar Toy Story collection. Whether kids are Team Woody or Team Buzz Lightyear, there is a board for every grom as each youth-sized Burton Chopper board in the series features a different original graphic from the beloved movie.
Even the Aliens and Hamm make a special guest appearance. The collection comes in small sizes that range from 80 cm to 130 cm long. Offering the softest flex possible and lifted edges all the way around, the Chopper allows even the lightest riders to master balance and board control. In addition, the three smallest sizes in the series come complete with grippy foot pads and the Riglet Board Reel accessory, so parents can tow their youngest rippers around until they’re ready for bindings. The limited-edition board series is available now in Burton dealers worldwide for a suggested retail price of € 140,00.
Lastly, little ones can rock Toy Story characters on their outerwear and layering pieces too with the Boy’s Minishred Fray Jacket, the Girl’s Charm Snowboard Jacket, the Minishred Bib Pants and the Minishred top and pant first layer. In stores now, the outerwear has big-time warmth, a parent-friendly price tag and Room-To-Grow™, a feature that allows you to take out the stitching in order to extend the life of your kids’ outerwear as they grow.
Both of these collections are in Burton Flagship and select stores now. To get more info, visit the collections and collaborations section at burton.com
Jake has also been busy!
For the first time, Jake Burton, Founder and CEO of Burton Snowboards, has built a very limited run of signature snowboards called ‘The Stone Hut’. Available in select snowboard shops worldwide starting today, each Stone Hut snowboard was handcrafted in Vermont at Craig’s (named after Craig Kelly), the most advanced snowboard prototype facility in the world.
“Even though a piece of me has been in so many of our boards over the past 35 years, this is the first signature board I’ve built,” said Jake. “When the boards team approached me about doing a sig board, I jumped on it and talked them into doing a really limited production run so we could make them in Vermont at Craig’s. Up until now, we’ve only made prototypes or boards for team riders there. So the Stone Hut is special for many reasons, but the one I keep coming back to is I think Craig would be stoked that it was built in his facility - I know I am.”
During this past summer, Jake spent a lot of time at Craig’s, fine-tuning each detail of the Stone Hut. His goal was to create a snowboard that was ideal for ‘a powder day in the park’ – essentially a board that was very versatile so riders could easily head down an icy groomer, then dip into powder in the trees. As far as construction goes, the concept behind the Stone Hut board is simple. It’s a twin shaped freestyle board underfoot with a powder nose and a freestyle tail. The Bend is Flat Top, so it holds an edge when riders need it, but also floats in powder. Available in two lengths (150 and 155), the Stone Hut is downsized so that riders can select a board length that is 5 cms shorter than a traditional board.
For Jake, the Stone Hut board graphic is also ‘a dream come true’ because it features someone he’s always looked up to - Jimi Hendrix. With artwork from the Jimi Hendrix album, Valleys of Neptune, the board graphics are one-of-a-kind. For a finishing touch, Jake personally signed each board at Craig’s.
The Stone Hut also comes with a few items Jake thought would go well with the board, all packaged in a laptop case that features artwork from Valleys of Neptune. The kit includes EST CantBEDs (size medium), a binding accessory that many Burton team riders and Jake use all the time. If riders need a different size, they can call Jake’s office directly – the number is listed with the kit. Also included is a Sharpie for marking binding stances, an EST Tool for fine-tuning bindings, a credit card scraper that fits in a wallet, a code to download some of Jake’s favorite Hendrix songs and stickers from the Burton archives.
With only 100 available worldwide, the Stone Hut promises to be a collector’s item for sure. But more than anything else, Jake wants riders to get the boards on snow and send him feedback about the new shape.
“I want people to have fun riding this board, and I want to hear what they think of the unique shape,” said Jake. “I also hope everyone gets a good laugh from the stickers that come with the board - I couldn’t resist throwing in some that got us in a little trouble over the years.”
Read more about the Stone Hut (and how it got its name) in an interview with Jake where a full list of shops carrying the board is also available.
Wed 14 November 12, Whistler/Blackcomb, Canada
Thanks to cool temperatures, impressive snowmaking and natural snowfall Whistler Mountain will open five days early on Saturday, November 17.
Thu 15 November 12, Cairngorm, United Kingdom
As anticipation builds for the forthcoming season at Scotland’s premier snowsports resort, CairnGorm Mountain has announced that it will have the capacity to make snow this winter!
Thu 15 November 12, Madonna di Campiglio , Italy
This year it’s the turn of the north-eastern part of Skirama, the most central part of the ski area, known as 5 Laghi, to get three new ski runs and a new chair lift!
Thu 15 November 12
For the 2012/2013 winter season, the Adamello Ski area is being equipped with a brand new six-seater chairlift!
Fri 16 November 12
Burton Rail Days brings the excitement of snowboarding to the heart of Tokyo!